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Western Brands Announces Expansion Plans

by 5m Editor
16 December 2009, at 11:10am

NORTHERN IRELAND - Enterprise Minister, Arlene Foster, has announced that 60 new jobs will be created as a result of expansion by Western Brand Poultry in Country Fermanagh.

According to 4NI, Western Brand Poultry (NI), a leading supplier of poultry and egg products to customers in Great Britain and the Republic of Ireland, is investing £4.4 million to expand production at its Lisnaskea site, creating 60 new jobs over the next three years. Invest Northern Ireland has offered £405,000 of support.

Making the announcements, Arlene Foster said: "Western Brand Poultry is an ambitious family-owned business that has chosen to expand at Lisnaskea with support from Invest NI, because of the quality, skills and motivation of the people it has been able to recruit here.

"Food processing is now a key manufacturing sector for Northern Ireland and has tremendous growth potential especially in terms of export sales. Western Brand's Lisnaskea site has developed an impressive track record in the delivery of consistently high quality products for markets outside Northern Ireland and this investment will accelerate further export growth."

Meanwhile, Eugene Lannon, Western Brand Group Managing Director, said: "We decided to locate this investment at Lisnaskea because the original investment here has proved to be an outstanding success. Indeed, it has exceeded our initial projections.

"To enhance our new product development capability, we are installing an additional production line and other machinery.

"The investment will also see a substantial increase in marketing activities designed to expand business particularly in Great Britain. We have identified significant growth opportunities from existing and potential customers for the quality products and customer-focused services that underpin our business strategy."