Hy-Line President tours Southeast Asia region
Learn about Hy-Line's continued commitment assisting Asia with genetic improvement in egg production
29 August 2024
1 minute read
By: Southeast Asia is the largest region in the world for egg production, occupying more than 50% of the world’s egg production when including China. Due to the importance of this region, it is top of mind at Hy-Line International, including the executive level. This was evident during the recent tour by Hy-Line President Jonathan Cade. Mr. Cade conducted a “listening tour,” visiting Hy-Line distributors and market leaders to better evaluate Hy-Line’s service to the area.
The tour included China, Taiwan, Indonesia, and Thailand to demonstrate Hy-Line’s commitment to the customers of this region.
Indonesia and Thailand are brown egg markets, while Taiwan consumers prefer white eggs. China has a significant, growing tint egg market, but the majority of eggs consumed are brown-shelled. White eggs are still a small minority of the eggs consumed in China at only single-digit share.
Hy-Line continues to prioritize the Asia region with technical assistance and ongoing genetic improvement in the brown, tint, and white lines in the markets. Asia is poised to continue its growth and be the dominant egg production region in the world.
