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RSPCA launches advertising campaign to boycott eggs from caged hens

by 5m Editor
14 February 2007, at 10:22am

UK - The RSPCA announced yesterday that it will launch an advertising campaign to deter shoppers from buying eggs from caged hens this month.

The print adverts will be published in national magazines to coincide with Shrove Tuesday (20 February).

“Alice Clark, RSPCA scientific officer, said: “Our adverts feature images of birds in wire cages to try to prick the conscience of shoppers in the hope that they will not buy eggs from hens kept in conditions like these.

Source: Farmers Weekly

5m Editor