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CPF Sets Sights on Turkey

by 5m Editor
29 July 2010, at 9:58am

THAILAND - Charoen Pokphand Foods (CPF) expects its overseas business operations, especially in Turkey and India, to generate high income for the group even as demand for meat in the Middle East is rising.

Adirek Sripratak, president and chief executive officer, said a shortage of foods and meat, as well as the high price of meat products in the Middle East especially in Iraq, Iran and Dubai, were increasing demand for meat imported from nearby countries. This has proved beneficial for CPF's business in Turkey, which can export more chicken meat and eggs to those countries. The company expects meat prices to remain at a good level until late this year. At the same time, CPF Turkey has high expectations from chicken-meat exports to Russia after that country slowed down orders from the United States, but increased orders from Turkey instead.

In addition, CPF Turkey has just started to operate a food-processing plant to produce sausage, meatballs, cordon bleu and chicken burgers. The company has enjoyed a good response from Turkish consumers. Recently, CPF Turkey won awards for quality and brand across Europe.

CPF's operations in India have also turned in an outstanding performance. The company has expanded three new aquaculture feedmills, and shrimp and fish, providing a total capacity of 150,000 tonnes per year.

Shrimp farming in India has become popular because of its long coastal areas. Currently, CPF is number one in the aquatic business in India. However, there is an opportunity to expand in the livestock business.

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