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Survey Shows Aussies Love Chicken

by 5m Editor
15 October 2010, at 11:54pm

AUSTRALIA - Chicken is the Australians' favourite meat, according to a new consumer survey.

A recent survey has shown that Australians rate chicken as the healthiest meat type, with 53 per cent of respondents ranking it as a healthier option than beef, pork or lamb.

Dr Andreas Dubs, Executive Director of the Australian Chicken Meat Federation (ACMF), explained: "Chicken breast has the lowest level of saturated fat of all commonly eaten meats. It is also high in protein and a good source of vitamins and minerals, making chicken an excellent and healthy choice at meal times."

In the same survey, nearly 60 per cent of people also rated chicken as the best value for money meat option.

Dr Dub said: "It is hardly surprising that over the last 40 years, chicken has become a far more important part of our diets, replacing beef as Australian consumers' meat of choice.

"Almost 90 per cent of us are eating chicken at least once a week, and 60 per cent of us eat chicken two or more times a week."

Just about all chicken meat available for purchase in Australia is locally grown, and all chickens are free to roam on the floor of large sheds. In addition, free range or organic chickens can roam outside areas for part of the day. No chickens in Australia are reared using added hormones or steroids.

The chicken meat industry is keen to ensure that all the facts are clearly and easily accessible to consumers. Its web site www.chicken.org.au provides the facts and a chook information line is also available (1300 4 CHOOKs, i.e. 1300 424 665) to answer consumer queries.