The new site has a fresh look and a bright new style in line with DSM’s Bright corporate brand.

Attractive, accessible and packed with valuable product information, this new online resource allows visitors to explore the full range of DSM’s Animal Nutrition & Health product portfolio at the click of a mouse.

The clear layout of the new site presents solutions by species and systematically details all relevant product lines. Links to apps, video clips, external pages and calculators provide additional information. A calendar of key trade fairs will also prove very useful to industry insiders, offering links to the websites of the respective organisations.

The launch of this brand new Animal Nutrition & Health website underpins DSM’s commitment to innovation in all dimensions. It is a further demonstration of the company’s strong focus on meeting the ever-changing needs of its customers in a fast-paced global market.

Dr David Nickell, Vice President Global Marketing - Animal Nutrition & Health at DSM, comments: “We wanted to use our digital media expertise to create an easy-to-navigate site that would offer visitors swift access to the unique range of products, nutritional solutions and tools we have to offer to our customers.

The new site is a core component of our state-of-the-art Animal Nutrition & Health Marketing Communications program. From solutions for poultry, ruminants and swine, through aquaculture to feed enzymes, eubiotics, carotenoids and vitamins, DSM produces valuable ingredients that are used in the feed industry worldwide. With the new website, we provide our customers with a one-stop shop of up-to-the-moment digital information, helping them find what they need quickly and easily.”