Petersime serves a worldwide customer base in over 150 countries.

With production facilities, R&D and Customer Centre in their headquarters in Olsene, Belgium, and a network of regional sales & customer support offices, Petersime strives for a strong global presence coincided with easy to access local service.

Early 2014 Petersime has opened a representative office (spare parts logistics centre and service team) in Tianjin, China.

The subsidiary is officially known as the Belgium Petersime Tianjin Rep. Office and led by Chief Representative Ms Sandy Qi. With this local presence Petersime invests in ensuring customers the best local service and customer support.

Making it possible to consult their website in Chinese will enable a wider and more convenient spread of Petersime product information, service & training offering, news and more.

Furthermore their continued investments into technically qualified and customer oriented people has led to a team of highly skilled certified field Service Engineers specifically for the Chinese market.

Kurt Haeck, Manager Service Department, said: “Striving for unlimited service towards customers on a worldwide scale is a challenge every day.

"Achieving the highest standards of technical knowledge and support for our customers requires a lot of training.

"It is crucial however to make that top notch support available and accessible to all of regional markets, in different time zones and in many languages. We think global, but certainly act local as well!”

The demand for poultry meat continues to rise and poultry meat is set to become the number one meat in Asia, with China being one of the main players.

Mandarin Chinese is the most widely spoken language, based in the most populated country on the planet.

With such a big market and significant audience, it is important to Petersime to be able to address their customers in the right way. This is the Petersime support promise.

Petersime is the world’s leading supplier of incubators and hatcheries. Headquartered in Belgium, Petersime has a worldwide network of agents and distributors in over 60 countries.