100% Natural will work together with Humane Society International to achieve this goal by 2020.

Sabina García, corporate policy and project manager for HSI Farm Animals in Mexico, stated: “We applaud socially responsible companies like 100% Natural for joining the global cage-free movement, by adopting a cage-free egg policy, and we invite other food companies to do the same.

"We look forward to working with 100% Natural and other companies to ensure the success of their cage-free policy. As more companies join this movement, we get closer to bringing an end to the use of cruel battery cages in egg production in Mexico.”

Robin Ledesma, director of operations at 100% Natural, stated: “At 100% Natural we have always characterised ourselves as being leaders and innovators with a commitment to sustainability and responsible consumption, which includes animal welfare within our supply chain. Switching to cage-free eggs is a very important step and a priority for us.”

Over the past few months, Latin America, especially Mexico, has seen a wave of cage-free egg commitments. Companies involved include Sodexo and Compass Group, the largest food service providers in the world, Alsea, the largest restaurant operator in Latin America, and Burger King, Arcos Dorados, Grupo Bimbo, Grupo Toks and CMR.